When you hear “influencer marketing,” what comes to mind? Probably a celebrity hawking energy drinks or a travel blogger on a pristine beach. That’s the B2C world,…
Author: Jane Carney
Let’s be honest. The old way of collecting customer data feels a bit…creepy. You know the feeling. You search for a pair of shoes once, and suddenly…
Think about the last office you worked in. The hum of fluorescent lights, the constant chatter from a nearby desk, the glare from a window. For many,…
Let’s be honest. The traditional office can be a soul-crushing place. Endless gray cubicles, the relentless hum of fluorescent lights, and that stale, recycled air… it’s a…
Let’s be honest. For years, corporate diversity efforts have often had a blind spot. We’ve focused—rightly—on gender, race, and ethnicity. But what about the different ways our…
Let’s be honest. The old “take, make, dispose” model is… well, it’s running on fumes. We dig stuff out of the ground, use it for a short…
Let’s be honest. Traditional customer support training can be, well, a bit of a snooze. Endless slideshows, dense policy documents, role-plays that feel awkward for everyone involved….
Let’s be honest. The old way of doing SaaS support—the endless ticket queue, the canned responses, the feeling that you’re shouting into a void—is breaking. It’s expensive,…
Blended families—those with stepchildren, ex-spouses, or multiple marriages—face unique challenges when it comes to inheritance and taxes. The stakes? Well, they’re higher than a teenager’s phone bill….
Let’s be honest—traditional ads just don’t cut it anymore. Consumers crave immersive experiences, something that sticks in their memory like the smell of fresh coffee. That’s where…